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Shopping
Shopping: The new tactics to get you spending
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15 March 2013
- From the section
People are more savvy than ever before about the ways shops get them to spend their money, but the retailers are always coming up with new tactics.
Why are sweets and chocolate always by the till in supermarkets? Why do they put the everyday essentials like bread and milk at the back of shop so you have to walk through as many aisles as possible to reach them?
Why is the perfume and jewellery section always at the front of a department store?
Why do some shops have low lighting? Why in Ikea do you have to do a loop of the whole shop rather than being able to get straight to the bit you actually want?
Many of us will have realised the tricks that retailers use to get us impulse buying, but it doesn’t stop us.
“We’re all children when it comes to shopping,” says money saving expert Martin Lewis.
“We have to remember that shops will try to trick us into thinking we’re getting something for less money when we’re not. It’s their job to make money and it’s your job to stop them making money.”
The findings of the BBC Lab UK Big Money Testreveal the impact spur-of-the-moment buys have on our finances, having a greater impact on our ability to make ends meet than financial knowledge, education, income and social class combined.
Part of the problem is retailers are always coming up with new ways to get us to spend. Here are some of them.
Getting messy
Instead of constantly tidying the shop floor, some shop assistants are strategically messing things up. It’s a tactic to make items appear popular, as if lots of people have been looking at them and they are a must-have.
It works well on younger shoppers. Under-21s are the most likely to make an impulse purchase, according to the Big Money Test.
Young people are also hugely influenced by what others are buying, says Philip Graves, consumer behaviour expert and author of Consumer.ology.
“They are seeking a sense of their own identity distinct from their parents. They are looking to affiliate with others they think are like them.”
The problem for teenagers has a biological as well as social explanation.
“The part of the brain that’s responsible for impulse control doesn’t develop fully until your early 20s,” says one of the Big Money Test’s designers, Mark Fenton-O’Creevy, a professor of organisational behaviour with the Open University.
Brand blurring
Keyboard
Here’s another modern-day belief you can kick to the curb: So-called ergonomic keyboards are no better than regular keyboards for those who have suffered from typing injuries.
University of Pittsburgh professor Nancy Baker looked at whether the keyboards that are marketed as being ergonomic help with recovery from typing injuries more than the standard keyboards included with the purchase of a desktop computer.
Her research found the results were about the same. There were 77 participants in the study, which will be published in an upcoming edition of Work: A Journal of Prevention, Assessment & Rehabilitation.
About two months into her study, 80 percent of the participants said they were pain free whether they were given the alternative keyboard or a standard model.
Ten weeks into the study, when most of the participants were already pain free, they were asked to switch from either the standard or alternative keyboard to the other type. Almost all of the participants reported no change.
“I don’t know why both keyboards worked as well as they did,” Baker said. But the significant finding was there was no significant difference between the two designs.
Baker, who has a doctorate in therapeutic studies, did her clinical training in occupational therapy.
The study involved people who suffered pain in their hands, wrist or neck and back from repetitive injuries caused by typing. Baker videotaped them typing, using a special 3-D system of 12 cameras that can capture the motion of a user’s hands. Each participant was handed a keyboard and told it would be effective in reducing their pain.
Participants also filled out weekly surveys on their pain levels. The study was funded by the National Institute for Occupational Safety and Health.
“The so-called ‘ergonomic’ keyboards are the No. 1 selling keyboards in the entire country,” Baker said.
She doesn’t call the slightly twisted keyboards “ergonomic.” Instead she uses the word “alternative” because to Ms. Baker, who has spent her career working with occupational injuries, “ergonomic” is a word that means a work station is specially fitted to the user, not a one-size fits all, out-of-the-box solution.
“They are quote-unquote ergonomic because they have been angled to reduce awkward posture,” she said. And while the alternative keyboards do reduce the poor posture of the wrist using a regular keyboard, there are no studies of what the alternative keyboards do to the fingers.
“Alternative keyboards do make your wrist posture a little bit better, but they make the posture of these joints,” she said while pointing to her knuckles, “a little bit worse.”
Wrist and hand injuries associated with keyboards use only came into being with the invention of the computer.
“It’s not entirely clear why people develop pain with typing,” Baker said. “With the manual typewriter, there were built-in stops.”
She said in the days of the typing pools using manual — and later electric — typewriters, typists had to stop at the end of each line and return the carriage or change the paper.
Now, with computers, users can type for hours without built-in pauses. In addition, she said, “More people are typing and people are not trained.”
Patty Kummick, the director of development for the University of Pittsburgh’s School of Health and Rehabilitation Sciences, signed up to participate in the study because she was experiencing pain from typing.
Kummick said she can be on the computer for hours: “I’m always typing.”
When she joined the study and received a standard keyboard, she believed it had been altered to help with her pain. Within weeks, she felt better. But the keyboard was just a standard Lenovo keyboard that comes with computers.
Even so, she wanted that keyboard back and bought her own when the study was over.
“I really expected the alternative to be better,” Baker said.
She said the alternative keyboards she also used as part of the study had one drawback she had not considered: It takes a long time to get used to the design in which the keys aren’t where users expect them.
Kummick agreed.
“I had the worst time with the numbers,” she said.
Colour: Red
Purple
The Meanings of Purple
Purple’s rarity in nature and the expense of creating the color and has given purple a supernatural aura for centuries. Purple is also the most powerful wavelength of the rainbow – and it’s a color with a powerful history that has evolved over time. In fact, the origins of the symbolism of purple are more significant and interesting than those of any other color.
If we go back to our pre-historic existence, our ancestors probably never saw a purple fruit, flower, bird, fish – or any living thing – because purple is very rare in nature. This is hard to imagine in today’s connected world.
As civilizations developed, so did clothing and colored dyes. The earliest purple dyes date back to about 1900 B.C. It took some 12,000 shellfish to extract 1.5 grams of the pure dye – barely enough for dying a single garment the size of the Roman toga. It’s no wonder then, that this color was used primarily for garments of the emperors or privileged individuals.
Over the course of history, purple pigments and dyes became less costly and complex, but one thing has remained the same: Purple symbolizes nobility and luxury to most people in the world.
Today, science has revealed much more about purple than our ancestors ever realized: Purple is the most powerful visible wavelength of electromagnetic energy. It’s just a few steps away from x-rays and gamma rays. (See the chart here.) Perhaps this explains why purple is associated with supernatural energy and the cosmos than with the physical world as we know it.
Taking all aspects of purple’s past and present into consideration, purple symbolizes magic, mystery, spirituality, the sub-conscious, creativity, dignity, royalty – and it evokes all of these meanings more so than any other color.
Variations of purple convey different meanings: Light purples are light-hearted, floral, and romantic. The dark shades are more intellectual and dignified.
The negative meanings of purple are decadence, conceit, and pomposity. Purple is also a color of mourning.
One of the most significant aspects of purple’s symbolism is the generational divide. There’s a huge difference of opinions about purple. It all depends on age.
Aviators
History of Aviator Sunglasses
The First World War was the first major military conflict to see the utilization of aircraft in both reconnaissance and attack missions. As United States aircraft took to the sky, pilots were naturally afflicted by the intense sun at higher altitudes. Combat pilots would often land with exhausted and strained eyes after flights with no eye protection. To remediate this issue, The Army Air Corp contracted a project to optics manufacturer Bausch & Lomb with the aim to have sun blocking glasses for all of their pilots.
B&L came back with an early version of what would become the now extremely popular aviator style sunglasses. The classic tear drop shape was perfect for pilots because they completely covered the eyes, giving protection to the entire eye socket.
By the late 1930s, aviators became a luxury item for sportsmen who needed their vision protected hunting or fishing. However, it would be World War II when the aviator really became the iconic fashion statement it is today. Throughout the conflict, thousands of aviation personnel would receive their own pair of aviators. General Douglas MacArthur wore his pair of aviators when the U.S. retook the Philippines. Millions of Americans saw photos of the heroic general storming the Philippines with his corn cob pipe, ornate hat, and aviator sunglasses.
When the boys came home, they brought their military aviators with them. The popularity of aviators grew throughout the 50s as celebrities like Marlon Brando began wearing the style. Alternatives to the original aviator started developing, with options such as square framed aviators and pink lenses emerging.
Throughout the 1960s and 70s, aviators could be found on the faces of iconic figures ranging from Gloria Steinem to Paul McCartney. By this time, aviators could be purchased from many different manufacturers. In 1986, the aviator would be solidified into American culture when Tom Cruise and Val Kilmer wore the sunglasses in the hit action movie Top Gun.
While the aviator has become one of the most popular consumer sunglasses style in the world, it has remained a staple of military gear for the U.S. military. Since 1978, Randolph Engineering has been producing aviator sunglasses for the U.S. military. It is currently in its 4th 5-year term, supplying the HGU-4/P to the US Army and Navy and allied Air Forces world-wide.
Stilletos
Now that’s a killer heel! It’s the craziest celebrity shoe trend ever – tottering on skyscraper stilettos made from steel just millimetres thick
By ANTONIA HOYLE FOR THE DAILY MAIL
PUBLISHED: 00:47, 11 November 2015 | UPDATED: 12:51, 11 November 2015
First it was a hand-span waist. Then came the thigh gap. Now, it seems, female celebrities have widened their competitive edge to see who can balance on the narrowest heels to show off the most emaciated frame.
Step forward Victoria Beckham, who yesterday appeared in New York wearing four-and-a-half-inch stiletto heels that measured just a few millimeters thick — which, even by their owner’s standards, is staggeringly slight.
The heels of Posh’s £585 shoes, by Italian designer Casadei, are so razor thin that the designer refers to them as ‘blades’.
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The heels of Posh’s £585 shoes, by designer Casadei, are so razor thin the designer refers to them as ‘blades’
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The heels of Posh’s £585 shoes, by designer Casadei, are so razor thin the designer refers to them as ‘blades’
Walk tall in Victoria’s high top heels by Casadei
Casadei Blade collar suede pumps
Get your hands on them at Harrods!
Visit site
When it comes to heels, Victoria Beckham knows best.
The former Spice Girl and mother of four always manages to knock our socks off in her own designs, but for shoes she tends to turn to Italian brand Casadei. Just take a look at these high fashion heels and you’ll understand why!
We love the structured collar of her black suede pumps. It’s a twist on a classic style and a shape that has been huge in the footwear world recently. Just look to Christian Louboutin and Saint Laurent (below) for more inspiration if you need it!
It’s a vampy design that helps elongate the leg, making them perfect to wear with your best LBD this party season. Tempted? Click the link (right) to buy them now at Harrods.
But if you’re counting the pennies in the run up to Christmas, these Office shoes are a great option. They could definitely pass for designer, so treat your feet today!
* PRICES MAY NOT BE AS ADVERTISED
…NOW GET SOME SHOES LIKE VICTORIA’S
Office Trouble high back courts
Visit site
Ted Baker embellished court shoes
Visit site
Saint Laurent Thorn pumps at Farfetch
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Christian Louboutin Mea Culpa collar pumps at Saks Fifth Avenue
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Made of lacquered steel and with a metal shank, these futuristic shoes have given rise to a new breed of ‘blade-runner’ celebrities for whom skinniness and strength is everything, ensuring that the instantly recognisable red sole of the Louboutin stiletto — the stars’ previous footwear staple — has been consigned to the sartorial waste bin.
‘These shoes are the only ones any self-respecting starlet wants to be seen wearing on the red carpet,’ says showbusiness insider Ashley Pearson.
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‘They are fresher and edgier than their predecessors — Jimmy Choos, Louboutins and Manolo Blahniks — and the fact they sell out the second they hit the stores only adds to their mystique.’
But how does the human body withstand being precariously balanced on a wafer-thin blade of steel?
Here, ANTONIA HOYLE reveals the low down on the hottest high heel in Hollywood . . .
SCIENCE WONDER
The Casadei Blade has a lacquered steel heel that measures just 2cm in circumference at the top, widening to 2.5cm at the base of the heel.
The heel is hammered on to the shoe via a 10mm concealed plateau that sits between the shoe’s vertiginous heel and the sole.
‘Most high heels contain a narrow nail for support that is wrapped in polyurethane plastic. Having a steel blade as the heel itself is very unusual,’ says Dr Naomi Braithwaite, a senior lecturer in fashion marketing at Nottingham Trent University and an expert in shoe design.
‘Aside from looking innovative and striking — steel is a structural, hard-wearing material and a symbol of durability — it makes the heel stronger. In this instance the construction has become the aesthetic.’
Yet it is the shank — or the middle part — of the shoe that carries the most weight. ‘This will contain a very thin sheet of metal that sits under the arch of the foot and runs from the heel to the ball,’ says Dr Braithwaite. ‘It provides a counter balance and stops the heel from caving in.
‘There is likely to be a foam padding under the ball of the foot to help cushion the pressure, although someone like Victoria Beckham will be well versed at withstanding the pain.’
Jennifer Lopez wears a pair of the vertiginous heels. Fortysomething stars from Jennifer Aniston to Cameron Diaz have all been seen in various Casadei designs in an effort to keep up with the youngsters
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Jennifer Lopez wears a pair of the vertiginous heels. Fortysomething stars from Jennifer Aniston to Cameron Diaz have all been seen in various Casadei designs in an effort to keep up with the youngsters
ITALIAN VA-VA-VOOM
Hand-crafted by Casadei — a traditional manufacturer based on the Italian Riviera since 1958, which fell out of favour in the Eighties and Nineties to the likes of Louboutin and Jimmy Choo — the Casadei Blade has a pointed toe and comes in a choice of leather or suede.
Priced from £250 for a pair of sandals to £1,120 for over-the-knee stiletto boots, the Casadei range doesn’t come cheap. But if you have a celebrity budget they’re more than worth it, insists Braithwaite.
‘Designer shoes like these can take months to make, from conception to creation,’ she says.
‘There will have been a team of craftsmen with different specialities involved in the gluing, the lasting — the pulling together of fabric — and the finishing and checking. Some machines will have been used, but they will all be guided by hand. Casadei may have been usurped in recent years by the likes of Louboutin, but they are a beautiful example of Italian craftsmanship.’
Made of lacquered steel and with a metal shank, these futuristic shoes have given rise to a new breed of ‘blade-runner’ celebrities for whom skinniness and strength is everything
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Made of lacquered steel and with a metal shank, these futuristic shoes have given rise to a new breed of ‘blade-runner’ celebrities for whom skinniness and strength is everything
KEEP UP WITH CARA
Younger celebrities such as Taylor Swift, Kristen Stewart and Cara Delevingne sparked the recent trend, teaming killer Casadei numbers with sky-high mini-skirts.
‘Suddenly they seemed so much edgier and fresher than traditional Louboutins and Jimmy Choos,’ says Ashley Pearson. ‘The heels are higher and the toes pointier. Older stars — who are dying to look young and sexy — started wearing them to emulate their twentysomething rivals.’
Fortysomething stars from Jennifer Aniston to Cameron Diaz and Julia Roberts have all been seen in various Casadei designs.
But what about the inevitable pain they cause? It’s of no concern to your average star, says Pearson. ‘Some wear heels a size bigger to compensate — this has the added advantage of making them look thinner. But the thinness of this heel is symbolic of the lengths stars will suffer to look good.
‘Everything in Hollywood is a competition, and they don’t care if they’re in pain. Wearing these heels makes them feel virtuous in much the same way as starving themselves for three days before an awards ceremony would.’
Besides, she adds, actresses have ways of coping with pain. ‘They have fillers injected into the balls of their feet to enable them to stand on red carpets for longer amounts of time.’
MANGLED MUSCLES
Walking in blades is like walking on a tight rope, explains physiotherapist Nicki De Leon. ‘The thinner the heel, the less stable you are and the more likely you will be to twist your ankle because there is less surface area to balance on,’ she says.
Longer term, the problems heels such as these will cause are more serious still. ‘Prolonged wearing of heels of this height and width will permanently shorten your calf muscles and your Achilles tendons,’ says De Leon.
‘This alters your bio-mechanics — the way we are designed to walk. It leaves you more susceptible to injury and makes it very painful when you do change footwear and wear flats. Imagine your muscles are like a tightened elastic band — when you do try to stretch them, they are more likely to snap.’
Penelope Cruz wears a pair of super-skinny heeled stilettos on the red carpet for a film premiere
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Penelope Cruz wears a pair of super-skinny heeled stilettos on the red carpet for a film premiere
Killer Heel exhibit showcases history of elevated shoes
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ACHES AND PAINS
They may provide inches of added height but ultimately these shoes can destroy your posture, with the excess height and minimal width forcing the body into what is called the ‘lordosis’ position — excessive curvature of the lower spine — to compensate.
‘Your body is contorted into an unnatural position with an increased arch the spine is not designed for. This puts strain on your lower back, making it more likely to develop aches and pains, and leaving your joints at risk of degenerating,’ says De Leon.
‘You won’t develop a hunchback, but your spine will curve and your posture can be permanently affected.’
WALKING DISASTER
These heels are a walking disaster zone for feet, says podiatrist Tracy Byrne, with the tiny surface area of the heel proving the biggest risk.
‘Your foot is designed as a shock absorber to take the pressure of your weight evenly,’ says Byrne. ‘But a heel this high and narrow tilts forward your pelvis, putting undue pressure on the front of the foot, and means the majority of your weight is on your toe joints. This can lead to Morton’s neuroma (a painful thickening of nerve tissue, which may need to be surgically removed) and also cause metatarsalgia — shooting pains across the bones at the front of the foot.’
The pointed toe compresses the bones into an unnatural position, meaning more bone is laid down on top to compensate, causing bunions, which have to be removed surgically — something Victoria Beckham is rumoured to have considered.
Another issue with pointed shoes is ‘deviated toe’, which is when the little toe bends underneath or over the top of the adjacent toe. ‘This, too, can be realigned permanently only through surgery,’ says Byrne.
These heels are a walking disaster zone for feet, says podiatrist Tracy Byrne, with the tiny surface area of the heel proving the biggest risk (pictured: Cameron Diaz)
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These heels are a walking disaster zone for feet, says podiatrist Tracy Byrne, with the tiny surface area of the heel proving the biggest risk (pictured: Cameron Diaz)
SKINNIES ONLY!
And what if anyone who’s not a size zero, like Victoria and her celebrity peers, should attempt to wear them?
‘There is no evidence to show that the heavier a woman, the less likely she is going to be able to walk in these shoes,’ says De Leon. ‘But it will be easier for Victoria Beckham because she is slimmer and physically fit, so there is less weight for the shoes to bear. She is probably 8st at a push, which will withstand weight much better than someone who is 13st.
‘Even a size 14 woman — which, of course, is by no means fat — would be more likely to lose balance. They would struggle to walk and ultimately be more prone to toppling over.’
Still tempted? Try Office Tune Metal Heel Point Court Shoes in Black Suede. Much more affordable at £68
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Still tempted? Try Office Tune Metal Heel Point Court Shoes in Black Suede. Much more affordable at £68
‘I FEEL IKE I’M BALANCING ON MATCHSTICKS!’
by Catherine Ostler
You have to hand it to Posh. She practises what she preaches: extremely high fashion. Even while being stalked around New York by paparazzi this week, she wore the sort of heels that defy the laws of physics.
I am not one to be intimidated by a pair of heels. At 5ft 2in, I have spent most of my adult life tottering giddily in an attempt to get on a level with everybody else.
So I couldn’t wait to take her extraordinary shoes for a trial run — or at least a hobble.
Catherine Ostler found the shoes almost impossible to walk in as the thin heel makes them feel precarious
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Catherine Ostler found the shoes almost impossible to walk in as the thin heel makes them feel precarious
My first impression of Victoria’s ‘Blade Cappa’ black suede heels, made by her favourite brand, Casadei, is they are something of an architectural wonder.
They come in a mundane white box, but as I lift them out I can’t help staring at the exceptionally narrow steel heel that looks, the company says, like ‘a sharp razor blade’.
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They’re not wrong. The perfect murder weapon for a film noir, perhaps. The price is sharp, too — £585.
It’s a snug fit — I have to pull on the delicate scalloped ruff around the ankle to get the shoe on.
But once on, that little collar looks dainty on my ankle, as well as helping them stay on. It’s terribly elegant.
It is also oddly comfortable — until I try to do anything. Like put my foot to the floor, or walk, or possibly even blink.
I find myself almost stumbling. It’s not that they hurt exactly, more that they feel about as secure as resting on a matchstick.
Of course, the steel stilettos are not really fragile, but they feel precarious. I wear them for half an hour, making my way from the office to the pavement, where I parade slowly up and down before hailing a black cab — about as much walking as Posh would manage.
I’d say these are best worn with no tights to help them stay on, since you could break your neck if you slipped out.
The problem is particularly acute if you have small feet, like me, as the angle is so vertiginous you feel like you are walking on tiptoes.
My husband’s voice rings in my ears: ‘Why do women buy shoes they can’t walk in?’
Read more: http://www.dailymail.co.uk/femail/article-3312965/The-craziest-shoe-trend-Stilettos-steel-just-2mm-thick.html#ixzz43AlMgBox
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Nike
Marty McFly’s self-lacing shoes are FINALLY here: Nike reveals first ‘powerlace’ trainers
- Nike HyperAdapt 1.0 automatically tightens when the heel hits a sensor
- It isn’t yet automated, but fit can be perfected by pressing buttons on side
- Nike say this achievement shows a fully automated system is attainable
- Firm will launch trainers in Autumn – but hasn’t said how much they cost
Back to the Future II was close to hitting the mark when it predicted 2015 would bring hoverboards, self-tying shoes, and wearable devices.
While the most common hoverboards on the market don’t actually hover, Nike’s latest reveal just a few months into 2016 finally brings Marty McFly’s iconic sneakers to life.
The company has unveiled the Nike HyperAdapt 1.0, which automatically tighten when the wearer’s heel hits a sensor.
And, they will be available to Nike+ members later this year.
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Nike’s latest reveal just a few months into 2016 finally brings Marty McFly’s iconic sneakers to life. The company has unveiled the Nike HyperAdapt 1.0, which automatically tighten when the wearer’s heel hits a sensor. And, they will be available to Nike+ members later this year
The HyperAdapt 1.0 is the first step in Nike’s adaptive lacing endeavours.
While this shoe is manually controlled, the company says it shows the possibility for a similar, automated system.
The shoe will tighten automatically when a person steps in, triggered by the heel hitting a sensor.
But to perfect the fit, it must be manually tightened or loosened using buttons on the sides, according to Tiffany Beers, Senior Innovator, Nike, and the project’s technical lead.
Designer Tinker Hatfield explains that these shoes merge different technological capabilities to meet the challenges faced by athletes.
‘Innovation at Nike is not about dreaming of tomorrow. It’s about accelerating toward it,’ says Tinker Hatfield.
‘We’re able to anticipate the needs of athletes because we know them better than anybody. Sometimes, we deliver a reality before others have begun to imagine it.’
The ease of the system allows athletes to quickly make precise ‘micro-adjustments’ to reduce pressure from tight laces, or slippage when they’re too loose.
Nike says this achievement proves the concept of a fully automated self-lacing shoe is attainable. The HyperAdapt 1.0 will be available to Nike+ members in three colours later this year
‘That’s an important step, because feet undergo an incredible amount of stress during competition,’ says Hatfield.
After Hatfield asked Beers if she wanted to figure out ‘the first baby step to get to a more sophisticated place,’ the project was also picked up by NIKE, Inc. President & CEO Mark Parker, who helped guide the process.
Beers worked alongside a group of engineers, taking the idea from a snowboard boot to numerous prototypes in 2013, to the ‘underfoot-lacing mechanism’ of the Nike HyperAdapt 1.0.
This apparatus was first used in celebration of ‘Back to the Future Day,’ – October 21, 2015, as mentioned in the movie’s sequel – when Michael J. Fox was presented a pair of self-lacing Nike Mag sneakers.
Now, the design has been slimmed down to a sport version.
‘It’s a platform,’ Beers says,’ something that helps envision a world in which product changes as the athlete changes.’
Marty McFly’s self-lacing shoes strap themselves into place in the 1989 film that inspired Nike’s latest innovations, Back to the Future II
‘It is amazing to consider a shoe that sense what the body needs in real-time,’ Hatfield says.
‘That eliminates a multitude of distractions, including mental attrition, and thus truly benefits performance.’
‘Wouldn’t it be great if a shoe, in the future, could sense when you needed to have it tighter or looser?
‘Could it take you even tighter than you’d normally go if it senses you really need extra snugness in a quick manoeuvre? That’s where we’re headed. In the future, product will come alive.’
Nike says this achievement proves the concept of a fully automated self-lacing shoe is attainable.
The HyperAdapt 1.0 will be available to Nike+ members in three colours later this year.
Read more: http://www.dailymail.co.uk/sciencetech/article-3495950/Marty-McFly-s-self-lacing-shoes-FINALLY-Nike-reveals-powerlace-trainers.html#ixzz43AhzwS5X
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Vislas
Read more at http://dogtime.com/dog-breeds/vizsla#PChc5mWTDG75IYic.99
German Shepherds
The German Shepherd is a breed of medium to large-sized working dog that originated in Germany. The breed’s officially recognized name is German Shepherd Dog in the English language, sometimes abbreviated to GSD.
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